A different approach to Omni-Channel
We think Omni-Channel platforms consistently get a huge part wrong: they try to become irreplaceable by controlling your master record, turning your storefront into a channel.
We know why they do this: it lets them become irreplaceable, and prevents users from making decisions for their business without considering the capabilities of their software. In doing so, omni-channel platforms make huge problems for themselves and sellers like you:
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compatibility issues when they try to be a hub to connect with other software data.
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inventory issues when source feed update cycles vary from sources, and from channel to channel
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property issues when you want to control your product data in multiple or a new source, and the data isn’t exportable
The perfect listing on each channel
Using your product catalog as a base, we treat each channel as independent with its own dashboard, and can be optimized in infinite ways using Shopping Feed. Use ProductGraph™️ for automating your product attributes, or use Rules to make sophisticated changes to data before being sent to the retailer or channel.
Fulfillment In Sync
Each marketplace channel automatically syncs orders to your storefront via Shopping Feed. You can use our Order API to create a custom order hook for your ERP or Warehouse SAP, or use Zapier to create bespoke workflows as orders pass into your fulfillment environment. Fulfill your orders anywhere with Shopping Feed.
Compatible with you entire stack
We act as a conduit of Inventory and order data, and as true middle-ware get out of the way of Shopping Cart systems to behave how you have configured them. Since we rely on your storefront to be the master record, we guarantee compatibility with any tool that connects to your Shopping Cart system to modify or manage your orders, inventory, or billing.
Your storefront is the master record
Shopping Feed connects to a CMS or PIM system, and relies on it as the master record by keeping inventory up-to-date and importing orders back into the system. This means Shopping Feed is compatible with your entire other systems will expect you to use their service as this master record
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DataFeedWatch | GoDataFeed | Feedonomics | ChannelAdvisor | SellBrite | ProductsUp | Salsify | |
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| On-Click Channel Connect via API | ||||||||
| Automatic Source Data Mapping | ||||||||
| Automatic Channel Field Mapping | ||||||||
| Full Variation Support for Marketplaces | ||||||||
| Pick & Pull Management | ||||||||
| Cost & ROI Tracking tools | ||||||||
| Order Importation included with each marketplace | ||||||||
| All-API Marketplace Connections | ||||||||
| Multiple Sources | ||||||||
| Zapier Hooks | ||||||||
| Cross-Channel Business Rules |
Tools made for the trade
For any omni-channel seller, Time-to-value is decided by a single key question: How are you creating quality data? What you have in your source data is exactly what you need to succeed with Shopping Feed. Whether you're matching products to existing ASIN's automatically, using Rules to automate robust product titles, or using our ProductGraph™️ product tag taxonomy to get products past the marketplace filters, Shopping Feed has listened to ecommerce managers worldwide, and built tools that change the game for them.
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DataFeedWatch | GoDataFeed | Feedonomics | ChannelAdvisor | SellBrite | ProductsUp | Salsify | |
|---|---|---|---|---|---|---|---|---|
| Data Manipulation | ||||||||
| Business Rules & ETL Suite | ||||||||
| Custom Data Effects | ||||||||
| Product Graph™️ Product Tag Taxonomy Database | ||||||||
| Build Custom Drag & Drop Channels | ||||||||
| Bulk Error Investigation and Solutions | ||||||||
| Bid Management | ||||||||
| Amazon Repricing | ||||||||
| Dynamic Listing Templates | ||||||||
| Amazon ASIN Matching | ||||||||
| Cross-channel Auto-Remove Rules |
Built for compatibility
As middleware, a solution that fits your selling stack is crucial to you. Thats why Shopping Feed has been built to be a slave to your CMS system, letting your storefront inventory and fullfillment be the master of record. This one ideology allows us to interface with any other software built to work with your storefront, from accounting suites to shipping tools to warehousing software. We play well with it all.
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DataFeedWatch | GoDataFeed | Feedonomics | ChannelAdvisor | SellBrite | ProductsUp | Salsify | |
|---|---|---|---|---|---|---|---|---|
| ShipStation | ||||||||
| Zapier | ||||||||
| Google Analytics | ||||||||
| FTP / SFTP | ||||||||
| Akeneo | ||||||||
| Amazon FBA | ||||||||
| Xero Accounting | ||||||||
| Quickbooks | ||||||||
| Plytix |
See our reviews on
We use Shopping Feed to connect products from Shopify to various shopping channels, and sync orders placed on Amazon Marketplace. The tools are quite easy to use, and often being improved upon. Product data filtering and processing is very easy to use. Shopping Feed offers some of the most personable and direct customer support out of all the apps we use in the Shopify ecosystem.
Jonathan B.
